As a general rule, selling via auction is an excellent choice if you want to market your items to a large number of potential buyers.
This is a question we frequently get asked here at Dawsons, and the answer is more straightforward than you may think. Obviously, it will depend entirely on what you're looking to bring to market.
Auctions are best suited for items with a subjective value, which is why selling via auction is excellent if you want to market your items to a large audience of potential buyers.
Private treaty sales are ideal for items with an objective value or when a direct comparison with prior sales is possible.
Whichever option you choose, always seek a professional valuation from a reputable auction house.
Always seek a professional valuation from a reputable auction house
At Dawsons, we first analyse what you're seeking to sell and then advise you based on our vast industry knowledge. Of course, the final decision is yours, and regardless of whatever option you choose, we'll make sure your items are strategically placed in the finest marketplace, always seeking to earn you the highest return. It is in both of our best interests to get the best deal possible.
We assist you in selecting the most suitable auction for your item(s), with the necessary knowledge and the appropriate target market. Alternatively, should we feel that brokering a private sale through our national and international relationships may help you get a higher price, we will advise you to take this option - as we only want the best for our clients.
Please feel free to request your free valuation. Contact us to schedule a complimentary private home consultation or an appointment at one of our salerooms in London or Berkshire. Alternatively, simply fill out the online valuation form with a few details about the goods you want to sell, and one of our professionals will contact you with an auction estimate.
After receiving your auction estimates and agreed-upon reserves, the following step is to schedule collection. We have our own liveried vehicles, and our experienced staff will guarantee that your items are safely and securely transported from your home to the saleroom.
Simultaneously, one of our experts will propose possible sale dates and walk you through your Seller's Agreement, which contains information on our item entry fee, reserves, selling commission, and VAT. They will also gladly address any further queries you may have. Alternatively, you are welcome to drop off your wares at one of our London or Berkshire locations.
Everything else will be handled by our team of professionals, who will ensure that your item is thoroughly catalogued, photographed, and promoted to a large audience of prospective buyers all over the world.
Please do get in touch, if you have any questions for our friendly team of experts. The specialists at Dawsons Auctioneers & Valuers are always happy to provide a free verbal appraisal and auction valuation; regularly consigning an array of wonderful items to our monthly Fine Art & Antiques sale.
We would love to hear from you.